With many year's data now available, comprehensive industry improvements in service level and on-shelf availability during the January period have yet to materialise. The headway made in January 2010 has not been repeated calling into question the sustainability of process improvements made over the past years. ECRA Board remains committed to working with the industry to drive this issue and deliver significant and repeatable improvements.
Reports detailing product and category results; industry toolkits; case studies; global OSA insights; and thought leadership are available for free download. The reports provide a wealth of information that can easily be applied to plans for 2015.
Seven key focus areas to deliver excellent service level and satisfy shoppers have been comprehensively outlined in the How to Win in January Guide, also available for free download.
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How to Win in January
Plan, plan plan and plan again |
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In the lead up to 2015 leading Australian retailers are broadening the approach to include the summer period with five key discussion topics having been identified. These include:
- Hot weather/Temperature
- Facility Opening Hours
- Transport Availability
- Manufacturing Maintenance/Changes
- VRP Coverage
Make sure your business is on board.